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George Pawlas's
PR for PRincipals...

Pencils and
"Special Pencils"


You can never have too many pencils!

When I was a principal I always bought huge quantities of pencils in a variety of attractive colors with the school's name imprinted on them. I bought them at the bulk price and got great savings. We made those pencils available for sale to students in the office at special times or in the school supply store. The profits we made from the sale of pencils was always designated to a specific project.

Then there were our Special Pencils!

In addition to the pencils purchased for sale to the students, I also bought several gross of pencils with "gold" paint and the school name on them. I used those as "birthday pencils" that were given to each student on his or her birthday.

I suggested to students that they might want to use their "special pencils" when they took tests -- that perhaps better grades would result. Amazingly, some students reported that they did get better results. Magic!

Read more practical tips from George Pawlas

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