Every school administrator is also a school public relations director. In that PR role, principals are always searching for ways to get out the good news about the activities and achievements of their teachers and students. When it comes to PR for principals, Dr. George Pawlas has written the book (see sidebar). Each entry in this series by Dr. Pawlas offers quick tips for busy principals intent on improving home-school-community communication. Click any link below for fresh ideas and PR inspiration.
George E. Pawlas has written the book on PR for school principals -- literally! In The
Administrator's Guide to School-Community Relations, Pawlas presents a treasury of practical
tips and strategies for principals -- hundreds of principal-tested ideas and illustrations that will
help you
--- create successful school newsletters and other communication tools,
--- use the media to your school's advantage,
--- enhance parent and family involvement,
--- work with the community and local businesses,
--- deal with crisis situations,
--- and much more.
Pawlas has been an educator for nearly four decades. He has served as an elementary school teacher
and principal, a district administrator, and a state education department consultant. Currently he
is a professor of educational leadership at the University
of Central Florida. In addition, Pawlas has authored dozens of articles and coauthored three editions
of a book on educational supervision. He is a frequent presenter at local and national conferences.
George E. Pawlas has written the
book on PR for school principals -- literally! In The
Administrator's Guide to School-Community Relations, Pawlas presents a treasury of practical
tips and strategies for principals. The book includes hundreds of principal-tested ideas, illustrations,
and templates to help you
create successful school newsletters and other communication tools;
use the media to your school's advantage;
enhance parent and family involvement;
work with the community and local businesses;
deal with crisis situations; and
much more.
Pawlas has been an educator for nearly four decades. He has served as an elementary school teacher and principal, a district administrator, and a state education department consultant. Currently he is a professor of educational leadership at the University of Central Florida. In addition, Pawlas has authored dozens of articles and coauthored three editions of a book on educational supervision. He is a frequent presenter at local and national conferences.