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June 2001

Joe Chemo
http://www.joechemo.org/
GRADE LEVEL: 6-12

CONTENT:
The Joe Chemo Web site is a tool for teachers, health educators, and parents to reduce teen smoking.
AESTHETICS:
The professional layout has well-placed graphics and a pleasing color scheme with adequate white space to make reading easy.
ORGANIZATION:
A left-side menu on each page for the whole site and individual sections make navigating easy.
REVIEW:
Joe Chemo, a takeoff on the Joe Camel advertisements, encourages teens not to smoke. As users test their Tobacco IQ, they learn the facts about smoking. The answers are supported with research, and all sources of info are given. Joe Chemo can predict your future with a personalized Smoke-o-Scope and offers free anti-smoking E-cards. Visitors can also find tips on quitting smoking; access links to more information on teen smoking, research organizations, and reports; or read Joe's biography in the More About Joe section.
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