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The First Mail-Order Catalog

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Activity Key

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How many catalog do you get in the mail each week. You can thank one man, Aaron Montgomery Ward for them catalogs! In 1872, Ward start the first mail-order business. His catalog was one sheet of paper that listed 150 items for sale fifteen years later, Ward was selling a million dollars of goods a year thru his catalog. Ward was also the first person too offer a money-back guarantee on the good he sold.

Answer Key

How many catalogs do you get in the mail each week? You can thank one man, Aaron Montgomery Ward, for those catalogs! In 1872, Ward started the first mail-order business. His catalog was one sheet of paper that listed 150 items for sale. Fifteen years later, Ward was selling a million dollars of goods a year through his catalog. Ward was also the first person to offer a money-back guarantee on the goods he sold.


Article by Gary Hopkins
Education World® Editor in Chief
Copyright © 2004 Education World

08/06/2004
 

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